No More Boring Meetings

How to structure a meeting rhythm that drives results.

The old joke around the internet is that too many meetings could have just been emails or worse yet, a complete waste of time. You’ve been in those meetings, right? Maybe you’ve even run a handful of those meetings. If you’ve ever stepped out of the conference room and wondered what the point of the last hour was, you are not alone. 

Boring meetings, or worse, ineffectual meetings, are more commonplace than you might realize. But meetings will always be a part of every business so the real question is, how do you make them effective? After all, good meetings are the heartbeat of every successful organization. Structured with care, and intention, and focused on outcomes, great meetings can transform organizations and even turn an entire industry on its head.

Wal-Mart, the largest retailer in the world, was not always in this position. In 1974, Wal-Mart had 778 stores, Sears had 851 and K-Mart dominated with 1,326. Today, Wal-Mart operates over 10,500 stores globally.  In contrast, in October 2024, the last full-size Kmart in the continental United States closed and Sears has sold many of its stores and is now a shell of its former self.

In its early days, Sam Walton initiated Saturday morning meetings to reflect on the previous week's results, set goals, and discuss upcoming strategies. This discipline allowed them to stay ahead of the competition.

These meetings encouraged brainstorming. Store managers engaged in passionate debates, and failures were celebrated as learning opportunities. This consistent approach played a crucial role in Wal-Mart's transformation into a retail powerhouse.

"We must all suffer one of two pains: the pain of discipline or the pain of regret. Discipline weighs ounces while regret weighs tons.” 

~ Jim Rohn

Walmart's weekly Saturday meetings fostered a culture of discipline, creativity, and hard work—values the company still upholds. In contrast, companies like Sears and Kmart lost their discipline and ultimately weakened their positions in the industry.

Meetings are a leader's best friend for three main reasons:

1. Peer Pressure - Accountability among peers drives productivity. Transform meetings into focused sessions where team members hold each other accountable.

2. Collective Intelligence - Harnessing the collective intelligence of a team can lead to better decision-making, problem-solving, and innovation.

3. Clear Communication - Focused meetings foster clear and concise communication from all participants. This ensures the team stays on track and addresses what truly matters.

How can you create a meeting rhythm that generates results, drives innovation, and instills discipline in your company so you can out-execute your competition? 

Master the following three meetings.

Daily Huddle

Purpose: Close the gap between decision-making and action. This meeting addresses bottlenecks, eliminates delays, reduces mistakes, and ensures that no tasks are overlooked. It is essential for each team or department to hold this meeting daily. This practice not only fosters accountability but also ensures that everyone is aligned and working towards the same goals.

Time: 5 to 15 minutes

Agenda

  • Daily Number Review (one or two at most)
  • What is the number one priority for the day?
  • What are your challenges or potential roadblocks?

Best Practices

  • Avoid generalities. Encourage each member to be brief but specific.
  • Don’t go past the 15-minute mark. If a longer discussion needs to be had, schedule another meeting.
  • Make sure key team members and stakeholders are present and that everyone has a voice.

Weekly Huddle

Purpose: Keep the main thing the main thing. Maintain focus on priorities and KPIs while gathering intelligence about customers, employees, competitors, and the marketplace. Leverage the team’s collective intelligence to solve problems, make decisions, and deliver on your plan. 

Time: 45 to 90 minutes

Agenda

  • Discover (15 minutes)
    • Good News (personal and professional)
    • Intelligence and Trends (employees, clients, marketplace)
    • Review KPIs
    • Review the status priorities
  • Discuss (15 minutes)
    • Issues - Go deep into one or two KPIs or priorities.
    • Brainstorm solutions leveraging the team’s collective intelligence.
  • Decide (10 minutes)
    • Commit to solving problems and documenting decisions
    • Commit to a timeline for action and reporting
  • Delegate (10 minutes)
    • Assign a point person
    • Determine any needed resources
  • One Phrase Close (5 minutes)
    • Wrap up the meeting with inspiration and motivation.

Best Practices

  • Go deep in one or two areas instead of shallow in all areas
  • Have the accountable person update the status of KPIs and Priorities.  If off-track have the accountable person explain why and what needs to be done next.
  • Postpone long-term strategic topics and potential obstacles to a separate meeting or in the monthly meeting
  • Mine for conflict to drive discussion and debate. 

Monthly Management Meeting

Purpose: 

  • Assess progress against the plan
  • Problem solve leveraging the collective intelligence of the team
  • Educate and train leadership
  • Share best practices and wins

Time: 2 to 8 hours

Agenda

  • Share Good News
  • CEO Update - Set the tone, drive focus, and state the meeting’s focus
  • Stories - Share stories of customer success and employees who have lived and exemplified the core values of the organization
  • Review progress against plans
    • Annual and quarterly targets
    • Rocks, critical numbers, and open tasks
    • Departmental dashboards
  • Solve problems - leverage the collective intelligence of the team
  • Education - share new knowledge, discuss values, connect to new ideas
  • One-phrase or one-word close

Best Practices

  • Use this meeting as a way to align leadership to core values and objectives
  • Focus on wins to build momentum and solve problems
  • Debate the things that matter most
  • Take as much time as needed but take breaks

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The Benefit

Establishing a meeting rhythm that drives problem-solving, decision-making, and accountability is the foundation of an organization’s success.

If your team lacks accountability or is missing targets, evaluate your meeting rhythms. You may have too many unfocused meetings on too many topics. 

In Summary

  • Focus on the purpose and outcomes of your meetings
  • Treat meetings as an opportunity to collaborate, problem-solve, and make decisions.
  • Document commitments - public commitments tend to be lasting commitments
  • Leverage meetings as an important tool to scale further faster.

If you’d like to learn more, the best next step is to  schedule a consultation with Mark.

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